112 OF 120 SEATS REMAIN
Your athlete will build a real brand this year. We'll show you how right now.
NIL branding, a training clinic for younger kids, team merch people actually buy. In 10 minutes, your kid designs their business and you see where this can go.
FOUNDING COHORT · FALL 2026 · TORONTONo simulations. No pretend points.
Real customers
Strangers say yes at booths, doorsteps and games. Not classmates, not cousins.
Real money
Cash in hand, logged sale by sale. Cost, price and profit your kid can explain.
Verified by real adults
Every step checked against a written bar. It's never self-marked, never automated.
The 120 is a selective network of 120 kids across five groups — Athletes, Founders, Makers, Scholars, and Givers. Every member builds something real over the year, with mentors who have done it and a cohort doing it beside them: 3–5 hours a week, alongside any school, with four in-person intensives in Toronto.